"La mayoría de las empresas tendrán un blog"
Ésta es la idea con la que se podrían resumir las últimas declaraciones de Bill Gates que aparecen reflejadas gracias a shel israel en el blog The Red Couch. En ellas Gates afirma que " Blogging makes it very easy to communicate. It gets away from drawbacks of email and the drawbacks of a website. Eventually, most businesses will use blogs to communicate with customers, suppliers and employees, because it's two-way and more satisfying." Si ya en 2004 Gates auguraba un buen futuro para los blogs, actualmente confirma lo que ya pensaba hace un año.
Tony Perkins, hardcopy, de AlwaysOn, the blogazine of innovation añade que "Gates knows that the referral power of the blogosphere is also exploding and marketing and PR executives must embrace this reality or risk losing control of their messages".
* Gates Says Most Businesses will Blog, de shel israel, en The Red Couch, el 17 de abril de 2005.
Tony Perkins, hardcopy, de AlwaysOn, the blogazine of innovation añade que "Gates knows that the referral power of the blogosphere is also exploding and marketing and PR executives must embrace this reality or risk losing control of their messages".
* Gates Says Most Businesses will Blog, de shel israel, en The Red Couch, el 17 de abril de 2005.